Myles Kovacs, co-founder of DUB magazine, and his wife Cynthia, head over to the Watts area of Los Angeles to search for a prospective recipient to their money.

Online adman Gurbaksh Chahal, heads to San Fransisco undercover to search for a worthy recipient of his money.

Molly Shattuck a former Baltimore Ravens cheerleader travels to a coal-mining town of Schuylkill County, PA. She has to work and get to know the neighbors in need. At the end she has to decide to which new friend she will give $100,000 dollars of her own money.

We meet a businessman, Greg Haerr from Salt Lake City, UT. He travels to Las Vegas to work with people in need. At the end he has to decide which new friend will receive the amazing gift of $100,000 of Greg's money.

Motivational speaking mogul and author James Malinchak leaves his jet-setting life behind to live in Gary, Indiana, a city hit hard by the economic downturn. He will spend a week living on welfare level wages in a rundown neighborhood. While there, he will spend time volunteering where his help is needed most, searching for deserving people and organizations that are making a real difference, and will surprise these heroes with donations of thousands of dollars from his own fortune.

Entrepreneur and millionaire Ali Brown abandons her lavish lifestyle and luxurious California beachside home to live and volunteer among the homeless in the gritty surf town of Venice Beach, CA. While there, she will search her heart to find deserving people and causes that are making a real and lasting difference in their community, and ultimately will give away many thousands of dollars of her own wealth.

Mulitmillionaire Ivan Massow helps the less fortunate on the outskirts of Edinburgh.

Millionaire Mike Holland volunteers at an organization that helps children with special needs.

Millionaire Carol Hayes is a London-based agent representing celebrities such as Gok Wan and Arlene Phillips. But Carol leaves the glamour of showbiz behind when she travels to East Glasgow's desolate Easterhouse Estate, one of the most deprived areas in the UK, where life expectancy is just 54 in some places. Carol finds charities she really cares about, and she throws herself into volunteering for organisations that help local kids and people with early stage dementia. The people she meets help the tough businesswoman get in touch with her softer side.

Damage to Bobby Dudani's Computer Exchange shops in the 2011 riots cost him hundreds of thousands of pounds. Bobby visits Croydon, which was hard hit by the riots, to find people to help.

Philip Johnston was given up for adoption when he was six weeks old. He goes undercover in Swansea, where there's been a 55% increase in the number of children taken into care in 10 years.